Privacy Policy for Parents and Educators
This Privacy Policy describes the way in which Prodigy Education Inc. (“Prodigy,” “we” or “us”) collects, uses, discloses, and safeguards personal information of parents, guardians, educators and other non-student users (collectively “Users” or “you”) when they use our website, downloadable apps, or other services we provide at prodigygame.com or any other location that links to this Privacy Policy (collectively referred to as the “Services”), other than Prodigy’s games, such as Prodigy Math and Prodigy English (collectively, the “Games”).
To learn how we process personal information of students or users of the Games, please see the Privacy Policy for Students.
1. Types of User information we collect
We and our service providers collect information when Users visit our website or create an account to use the Services. We maintain three types of User accounts:
- “Student Users” or “Students” (a child and/or student who uses the Games).
- “Parent Users” or “Parents” (including parents and guardians of Student Users).
- “Educator Users” or “Educators” (a teacher, administrator, or other school official that opens an Educator account to use the Services, including those with the ability to add Student User accounts).
When a User visits our website or downloadable app, we ask them to identify whether they are a Student, Parent, or Educator. If the User selects that they are a Student, they are directed to create an account or log in to play our Games. If the User selects that they are a Parent or Educator, they are able to create an account that later can be linked to Student accounts.
A Student User account can be linked to one or more Parent Users or Educator Users in order to facilitate a continuous learning journey for that Student User both in and outside of the classroom. Any Parent or Educator Users linked to that Student User account will have access to the information in that account, including activity recorded both in and outside of the classroom.
More information on each type of account can be found in our Terms of Use.
We may also draw inferences from the information we collect.
Information Collected from Users
We collect information from Users when they send it to us. For example, when you purchase a product or service, sign up to receive our newsletter, or otherwise contact us with a customer support question, chat, comment, or request, we may collect and use the information you provide.
If you submit any information relating to other people in connection with your use of the Services, you represent that you have the authority to do so and you permit Prodigy to use and disclose the information in accordance with this Privacy Policy.
Parent Users
When registering with Prodigy, Parent Users are asked to provide personal information, including but not limited to their first and last name, email address, city, state/province, and a password for their account. Prodigy may also collect information regarding Student Users associated with Parents for purposes of linking the Student and Parent accounts.
For Parent Users with a paid membership, we may also collect payment information. Note, Prodigy does NOT directly store credit card information — all credit card information and transactions are stored by our third-party payment providers, such as Stripe or the app store through which you purchased your membership.
Educator Users
Educator Users, which includes other school officials such as school or district administrators, are asked to provide personal information when registering for a Prodigy Educator Account, such as first and last name, email address, telephone number, city, state/province, a password for their account, school, school district, grade level, and/or curriculum (e.g., Common Core Math Standards).
Information Collected from Devices and Use of the Services
Device Data and Information Collected by Technology (e.g. Cookies)
Like most websites and online services, Prodigy and our third-party providers collect certain technical information from your computer or mobile device over time and across different websites when you use the Services, such as your IP address, your browser type, your operating system, the pages you view on the Services, the pages you view immediately before and after you access the Services, and other information about your use of the Services. All of this information may be collected through use of “cookies,” which are small text files that the Services save on your computer using your web browser and access when you return, and other similar technologies, like “pixel tags,” which are pieces of code placed on a web page that can collect information about whether a User has been to a certain web page or clicked on a specific advertisement.
The information collected through these technologies includes information about the way you arrive at and use our Services, including the pages you visit, the links you click, how frequently you access the Services, or whether you open emails or click links contained in the emails we send you. It also includes information about high-level geographic location, such as your state or region as approximated by your IP address, for reasons such as associating you with the appropriate curriculum, for product improvement purposes, and sending locally relevant marketing communications to Parent and Educator Users. We and our third-party providers also collect analytics data, for example through the use of tools such as Google Analytics, to measure traffic and usage trends for the website and to understand more about the demographics and behaviors of our Users. We also use third-party advertising providers to collect information about Parent Users and Educator Users who visit areas of the Services that are not directed to Student Users. This includes information used to deliver interest-based advertising to Parent and Educator Users, including advertising for our Services, when those Users visit third-party websites, and provide us with statistics about the effectiveness of our advertising on third-party websites.
We and our third-party providers may use the information collected through these technologies for the purposes described in this Privacy Policy, including delivering content, analyzing our Users’ experience on the Services, and delivering advertising to Parents and Educators when they visit other websites and applications.
Information from Third Parties
We may obtain information about you or your use of the Services from third parties and sources, such as our vendors, like single sign-on providers you can use to log into the Services, web hosting providers, analytics providers, or advertisers. In certain circumstances, you may give us permission to access your information from some of these services offered by third parties. The information we obtain from third-party services depends on your account/privacy settings with those third parties and the third parties’ privacy policies. You are responsible for reviewing the privacy policies of these third parties and adjusting your settings to meet your preferences. When you access the Services through third-party platforms, you are authorizing us to collect, store, and use such information and content in accordance with this Privacy Policy. Please keep in mind that any information provided to us by a third party may also be subject to that third party’s privacy policy.
2. How we use User information
How We Use Parent and Educator User Information
We use the Parent and Educator information we collect for the following purposes:
- To allow Parents and Educators to register for and use the Services, such as when you securely log into your portal, to send a communication about a Student’s progress or account, or provide feedback to us. For confidentiality purposes, information about a Student is only provided to a Parent and/or Educator linked to that Student’s account.
- To analyze and provide progress reports to Parents and Educators on linked Student User accounts.
- To process payments. NOTE: Prodigy does NOT directly store credit card information — such information is stored by our third-party payment providers, such as Stripe or the app store through which you purchased our membership.
- To communicate with Parents and Educators regarding your account, including providing information about changes to the Terms of Use, updates regarding our Services, security alerts, communication about your linked Student’s progress or account, or responses to customer support questions.
- To send marketing communications of potential interest to Parents and Educators. You can choose to stop receiving marketing emails from us by following the instructions contained in these emails.
- To deliver, tailor, and measure the effectiveness of advertising to Parents and Educators. For example, when Parents or Educators visit third-party websites and applications, our third-party providers may deliver Prodigy ads based on visits to areas of the Services that are not directed to Students.
- To monitor, maintain, analyze and improve the functionality of the Services.
- To assess and improve the Services and its educational content, and to improve the User experience.
- As we believe to be necessary and appropriate to comply with applicable laws and regulations; to comply with legal process; to respond to requests from governmental authorities; to detect violations of and enforce our Terms of Use; to protect the security of the Games or other Services; to protect the rights, privacy, property, or safety of Prodigy, you, or others; and to allow us to pursue any available remedies or to limit damages that we may sustain.
De-Identified or Aggregated Information
From the information collected through the Services, Prodigy may create de-identified or aggregated data. What this means is we remove certain identifiers and delineative features of the data collected that make it personally identifiable to a particular User so that it no longer allows a User to be directly or indirectly identified. We may use or disclose such de-identified or aggregated data for lawful and legitimate business purposes, including to analyze, build and improve the Services and promote our business. When we disclose such information, it will not be disclosed in a way that could be used to identify a User.
3. How we disclose User information
We only disclose information collected in limited circumstances. We do not disclose the personal information of Students to third parties for marketing or promotional purposes.
We disclose User information to third parties as follows:
- Where a Student User account is linked to a Parent or Educator User, that Student User’s information will be disclosed to the Parent or Educator User.
- To affiliates of Prodigy for the purposes described in this Privacy Policy.
- To inform or support the consideration, negotiation, or completion of a possible merger, sale, financing, or transfer of all or a portion of our business to another entity. If some or all our assets are acquired or otherwise transferred or licensed, including in bankruptcy, Prodigy will take reasonable steps to subject such acquirer to the same commitments stated under this Privacy Policy.
- Where you have instructed us to, for example to support inquiries either at your direction or with your informed consent.
- As we believe to be necessary and appropriate to comply with applicable laws and regulations; to comply with legal process; to respond to requests from governmental authorities; to detect violations of and enforce our Terms of Use; to protect the security of the Games or other Prodigy Services; to protect the rights, privacy, property, or safety of Prodigy, you, or others; and to allow us to pursue any available remedies or to limit damages that we may sustain.
We also disclose the categories of personal information listed below to the following categories of third parties that perform certain services to us for our business purposes, provided those service providers agree to safeguard the information, keep it confidential, and use it only for the purposes permitted by our agreements:
- We disclose identifiers to: parties that assist with our business communications; data analytics providers; hosting services; payment processors; ad networks; social networks; sales and marketing tool providers; providers of product infrastructure tools; and providers of finance and accounting tools.
- We disclose commercial information to: data analytics providers; hosting services; payment processors; and providers of finance and accounting tools.
- We disclose network activity information to: data analytics providers; hosting services; and providers of product infrastructure tools.
- We disclose location information to: data analytics providers; hosting services; and sales and marketing tool providers.
- We disclose employment information to: parties that assist with our business communications; data analytics providers; hosting services; sales and marketing tool providers; and providers of finance and accounting tools.
- We disclose inferences that we may draw based on the information we collect to: data analytics providers and hosting services.
Please see here for a list of service providers to whom we disclose personal information.
As described above, we also allow third-party advertising and social networking providers to collect information – in particular, unique online identifiers – about individuals who visit areas of the Services that are not directed to Student Users to deliver, tailor, and measure the effectiveness of advertising to Parents and Educators. The collection of this information may be considered a “sale” or “sharing” with these third parties, or “targeted advertising,” under applicable privacy laws.
4. How we protect User information
Prodigy stores and processes User information in environments designed to restrict access only to authorized individuals. Because we understand and respect the trust placed in us to properly protect your information, Prodigy takes great care to maintain commercially reasonable standards of data security and protection, and continues to implement those measures for our infrastructure where User information is stored.
Prodigy and its service providers maintain strict administrative, technical, and physical measures designed to safeguard the information we process. We use industry-standard SSL encryption when collecting or transferring your information. Other safeguards include but are not limited to data encryption, firewalls, multi-factor authentication for our personnel with access to your information, and physical-access controls.
User credentials are required for Student Users to enter their accounts.You can protect against unauthorized account access by selecting and protecting passwords appropriately, including using unique, multi-character passwords, ensuring devices are only accessed by those authorized to use them, and taking care to sign out of online accounts (not just Prodigy, but all online accounts) after you or your Student Users are finished using them. Access to information associated with User accounts is limited to those Prodigy staff members who require such access to support our Services, who are designated and trained to maintain the security and confidentiality of User information.
Prodigy also maintains policies and practices which are designed to protect your personal information, including internal policies and procedures that define the roles and responsibilities of our employees throughout the information life cycle, procedures for handling privacy-related inquiries and Users’ rights regarding their personal information, and a framework governing the retention and destruction of personal information.
5. Users’ rights regarding their information
Access, Correction, or Deletion of Information
Prodigy gives the ability to Educator and Parent Users to access, correct or delete their personal information maintained by Prodigy and to withdraw their consent where provided, subject to legal or contractual restrictions. Personal information can be accessed and changed by contacting our customer support. You also can access and review certain account-related details by logging into your online account.
Advertising & Your Choices
As described above, in certain instances Prodigy uses third-party partners to deliver, tailor, and measure the effectiveness of interest-based advertising to visitors to the areas of our Services that are not directed to Students. For example, when Parents or Educators visit third-party websites and applications, our third-party providers may deliver Prodigy ads based on visits to areas of the Services that are not directed to Students. To learn more about interest-based advertising and how you can opt-out or limit some online advertising and tracking, you may wish to review the following tools and options:
- Network Advertising Initiative (NAI) at http://www.networkadvertising.org/choices.
- Digital Advertising Alliance (DAA) at www.aboutads.info/choices and http://youradchoices.com/appchoices and the mobile AppChoices app.
- Digital Advertising Alliance of Canada (DAAC) at https://youradchoices.ca/ and https://youradchoices.ca/en/appchoices and the mobile AppChoices app.
- Apple operating system (iOS) settings on your mobile device, select “limit ad tracking.”
- Android operating system settings on your mobile device, select “opt-out of interest-based ads.”
Opting Out of Email Communications
You can opt out of receiving commercial or promotional emails from Prodigy by following the unsubscribe instructions indicated in the email and manage your communication preferences by contacting customer service. Prodigy communication preferences can be managed through our preference center, available through a link in the footer of our commercial or promotional emails, through which Users can specify which types of communications they would like to receive.
State Privacy Rights
Certain state laws also grant the residents of those states certain rights regarding the collection and use of their personal information.
Subject to certain limitations and differences between the states, residents of these states have the following rights:
- Right to know/access. Depending on your state of residence, you may have the right to know/confirm and/or access/receive in a portable format information about the categories and specific pieces of personal information we have collected about you, as well as the categories of sources from which such information is collected, the purpose for collecting such information, and the categories of third parties to whom we disclose such information. You also have the right to know if we have sold or disclosed your personal information.
- Right to delete. You have the right to request the deletion of your personal information, subject to certain exceptions.
- Right to correction. You have the right to request that we correct inaccuracies in the personal data that we process.
- Right to opt out. You have the right to opt out of any “sales” or “sharing” of your personal information or the use of your personal information for “targeted advertising,” as those terms are defined under applicable state law. Note that while Prodigy does not monetize the personal information of any User of the Services by providing it to a third party in exchange for money (except in the context of a potential sale of the company), some state laws have a broader definition of the terms “sell” and “share” which includes making user information available to a third party for the purposes of targeted advertising. As described above, when we work with our advertising partners, we allow them to collect information about individuals who visit areas of the Services that are not directed to Student Users in a way that would be considered a “sale” or “sharing” under applicable law, or “targeted advertising” under other state laws. These individuals can direct us to stop allowing the collection of their information in this way by opting out of cookies through our cookie preference center, accessible within the footer of our website at prodigygame.com. By contrast, Prodigy does not sell, lease, target advertisements based on, or otherwise trade for value any personal information of Student Users, including within the Games.
- Right to not be discriminated against. You have the right to be free from discrimination for exercising these rights. Please note that if the exercise of these rights limits our ability to process personal information we may no longer be able to provide you with our products and services.
If you are a resident of one of these states and would like to exercise any of these rights, please submit an email request to privacy@prodigygame.com with the subject line, “State Law Rights Request,” and indicate your state of residence. We may need to verify your identity before processing your request, which may require additional personal information from you, or that you log into your Prodigy account. In certain circumstances, we may decline or limit the scope of our compliance with your request, particularly where we are unable to verify your identity or locate your information, or as permitted by law. Depending on where you reside, you may also have the right to appeal our decision to decline or limit the scope of our compliance with your request by further contacting us at privacy@prodigygame.com and explaining the nature of your appeal.
Depending on where you reside, you may also be able to use an authorized agent to act on your behalf to submit requests to exercise your rights. If you are submitting a request through an authorized agent, the authorized agent must provide us with your signed written permission stating that the agent is authorized to make the request on your behalf. We may also request that any authorized agents verify their identity and may reach out to you directly to confirm that you have provided the agent with your permission to submit the request on your behalf.
Users in the European Economic Area (EEA), United Kingdom, and Switzerland
If you are a resident of the EEA, UK, or Switzerland, the following information applies with respect to personal information (or personal data) collected through your use of our Services. As noted above, Prodigy processes personal information consistent with our disclosures in this Privacy Policy.
We process personal information on the following legal bases:
- With your consent.
- As necessary to Prodigy to perform its obligations under any agreement with you.
- As necessary for our legitimate business interests to provide the Services where those interests do not override your fundamental rights and freedoms related to data privacy.
Note, the information we collect may be transferred, stored, and processed in Canada and the United States or any other country where we or our processors maintain offices. We will work to make transfers of personal information to a third country or an international organization subject to appropriate safeguards under applicable law.
You are entitled to the rights under Chapter III of the EU General Data Protection Regulation and the UK GDPR, or Section 2 of the Swiss Federal Act on Data Protection concerning the processing of your information, which includes rights to access, correct, delete, restrict or object to our use of, or receive a portable copy of your personal information. You also have a right to lodge a complaint with your local data protection regulator. To make a request or otherwise exercise your rights, please contact us at privacy@prodigygame.com. To honor such a request, we will need to verify your identity and residency, which may require additional supporting information.
6. Storage and retention of User information
Information collected through the Services may be transferred, stored, and processed in Canada and the United States or any other country where we, or affiliates, or our processors maintain offices, which may not provide the same level of protection for your personal information as your country, state, or province of residence, in which case it will be subject to and may be available to the government under the laws of that jurisdiction, including law enforcement, regulatory, and national security authorities.
We retain your personal information for as long as we have a relationship with you, although we retain the right to delete User accounts after a period of inactivity. After our relationship has ended, we also may retain your personal information for as long as required by law or to investigate or defend against potential legal claims.
7. Updates to this policy
If we update this Privacy Policy, we will notify you by posting a new Privacy Policy on this page and updating the Last Modified date at the bottom of this Privacy Policy. If we make any changes that materially change the ways we process or protect your information going forward, we will provide additional notification of changes. If we make any revisions that materially change the ways in which we use or disclose the information previously collected from you through the Services, we will give you the opportunity to consent to such changes before applying them to that information.
How to contact us
If you have questions or concerns regarding the way in which your personal information has been used, please send a ticket in to our customer support team, contact us by email here or contact us by mail at 144 Front St. W. Suite 400, Toronto, ON M5J 2L7, or call us at 1 866 585 4655. For account inquiries, payment inquiries, or account management questions, please contact us at support@prodigygame.com.
Last Modified Date: August 22, 2024